About Us
Who we are
We are a specialist, investor and tenant-only commercial property agency based in Central London. Our mission is simple: To act exclusively on behalf of tenants and investors offering the best advice, planning and consultancy available to companies and organisations seeking to acquire or negotiate on commercial space in London. We act on behalf of all sectors from start-up companies, large organisations and new companies coming to London and the U.K. for the first time. Furthermore, we liaise and acquire on behalf of companies going mergers and acquisitions, acting in complete confidence and non-disclosure.
Our Story
Where Business Works
Your new space works when your people, partners and customers are drawn to it. When you’ve negotiated the right terms and you’ve moved in with confidence. When it inspires your people to be at their best, too. Our combined expertise will guide you to the right space and make your move work for your people and your business.
Why us?
Securing a new commercail space is not without its challenges. You want maximum convenience, speed of negotiations and the best possible deal. Our mission is to provide compliant, cost-effective and well-executed support in all areas of commercial leasing and purchasing, in one of the most competitive and vibrant markets in the world.
- Market-leading team of specialist consultants
- Freehold, Office leases & Flexible office searches
- Up-to-date support every step of the way
A Team Built on Expertise & Trust
At Morgan Pryce, our strength lies in our people — a team defined by experience, insight, and integrity. Led by Fraser Williams, Eugene O’Sullivan, Dean Johnson, and John Stevens, we combine strategic thinking with hands-on expertise to deliver exceptional results for our clients.
Fraser Williams, CEO, drives the firm’s vision with a data-led, strategic approach built on years of experience in investment, development, and leasing. Eugene O’Sullivan, Sales Director, brings deep knowledge of acquisitions and asset management, ensuring every negotiation achieves the best commercial outcome. Dean Johnson, Head of Flexible Workspaces, leads our work in the evolving hybrid and flexible space market, helping clients adapt to change and optimise how they work. John Stevens, Head of Site Acquisitions, applies decades of development experience and instinctive market insight to identify opportunity and unlock long-term value.
Together, this leadership team embodies the Morgan Pryce ethos — client-first, strategic, and results-driven — ensuring every partnership is built on expertise, trust, and measurable success.
Morgan Pryce — Where Business Works.
Acquired
In 2024
Most Trusted
Commercial Property Agency
Staff
Relocated
Leadership Team
Co-Founder | Chief Executive Officer
Fraser Williams co-founded Morgan Pryce in 2014 with Eugene, establishing the firm as a leading tenant advisory consultancy in London. With over 24 years of experience in Central London’s commercial property market, Fraser has a strong background in investment, development, and leasing. His early career included roles at Cushman & Wakefield, CBRE, and Invista Real Estate Investment Management, where he identified the need for a dedicated tenant and purchaser representation service.
Fraser is highly regarded for his negotiation expertise and strategic insight, consistently delivering maximum value for his clients.
Outside work, Fraser is an avid skier, tennis player, and golfer. Fluent in French and widely traveled, he brings a global perspective to his client relationships.
Co-Founder | Sales Director
Eugene co-founded Morgan Pryce in 2014 with Fraser Williams, building the company into one of Central London’s top tenant representation agencies. With 25 years of experience in commercial property, Eugene specializes in Central and Greater London office acquisitions, leveraging expertise in valuation, asset management, and investment.
His career includes roles in asset management at GBR Phoenix Beard, working with Standard Life Investments and Columbia Threadneedle Investments, and a director position at Fisher German, where he represented landlords, investors, and occupiers in the City of London.
Based in Twickenham, Eugene enjoys rugby, football, and fair-weather golf and tennis. He spends weekends walking his Springer Spaniel, often with a pub stop, and is passionate about traveling to both warm and snowy destinations—where he still enjoys snowboarding during annual trips with family and colleagues.
Head of Flexible Workspaces
Dean Johnson joined Morgan Pryce in 2018, transitioning from the residential property sector. After earning a degree in Computer Science from the University of Greenwich, he turned his focus to commercial property and now leads Morgan Pryce’s Flexible Office division. Dean specializes in helping clients navigate the evolving flexible workspace market, offering bespoke office solutions tailored to their needs.
Known for his precision and results-driven approach, Dean is committed to aligning workspace strategies with his clients’ goals.
When not at work, Dean enjoys football, fitness, and horse racing. A proud Southeast Londoner, he’s a lifelong supporter of Millwall, embracing all the emotions of matchday.
Head of Site Acquisitions
John Stevens is a seasoned property professional with extensive experience across both commercial and residential real estate development. His career has been built on identifying untapped potential — securing land, driving investment, and delivering profitable, high-quality projects that create lasting value for developers, investors and communities alike.
Before joining Morgan Pryce, John established a strong reputation for finding and developing sites that worked — for people, for business, and for the bottom line. His success stems from a rare combination of instinct, negotiation skill, and a deep understanding of the property market.
At Morgan Pryce, John leads the site acquisition division, sourcing and securing the spaces that allow businesses to thrive and grow with confidence.
Outside of work, John is a keen fisherman and passionate foodie, often found exploring London’s top restaurants or planning his next culinary discovery.
Experience You Can Trust
Collectively, the Morgan Pryce leadership team represents the perfect balance of experience and innovation. Each individual brings a distinct strength; together they form a unified force — focused, strategic, and driven by results. Their shared commitment ensures that every Morgan Pryce client benefits from clear guidance, transparent communication, and a partnership built on trust.
Because at Morgan Pryce, we don’t just find space — we make business work.
Morgan Pryce — Where Business Works.
Service’s
Our services
Expert advice, fuss-free negotiations and bespoke market intelligence
Tenant Only Rep
We never work with landlords: We dedicate our expertise solely to finding the best solutions for you, the tenants.
100% Market Coverage
We know every building available to rent or buy in the London and Greater London area, at all times.
Free Initial Consultation
We offer a free initial consultation and initial search to map out your exact office move requirements.
No Win No Fee
If we don’t secure an office for you, and the lease is not signed, we won’t charge a fee.
Negotiating Best Deals
We leverage the best possible deals and manage any financial issues on your behalf.
RICS Certified Surveyors
Our professional surveyors provide invaluable advice on costs to help minimise risk.
Why Choose Morgan Pryce?
Decades of experience in London and the UK’s commercial property market.
Client-focused approach, working exclusively for tenants, investors, & developers.
Tailored solutions for flexible workspaces and prestigious office acquisitions.
Proven results, consistently securing cost savings & optimal lease terms for clients.
What Our Clients Say
Dean Johnson and Eugene O’Sullivan helped me secure our office space in Mayfair. They were incredibly helpful and diligent, supporting me through the whole process. They managed all negotiations and secured a great price in a challenging situation. Should we ever move office in the future, I wouldn’t hesitate to work with them again.
Dean’s knowledge of the flexible office market was invaluable. He found us a space that perfectly aligned with our growth plans.
Sarah Brown